ASB Paris Is A Designer-Led, Interdisciplinary Design Studio, Founded And Creatively Directed By Avantika Sharma Bedi.
Born And Raised In New Delhi, Avantika Bedi Is A Designer And Creative Director Whose Work Spans Spatial Design, Styling, Branding, And Experiential Storytelling. After Studying Product And Furniture Design In India And Later Earning A Master’s Degree In Interior Design In Milan, She Built A Multidisciplinary Career Across Design, Editorial, And Brand-Led Creative Direction.
Her Experience Includes Working With IKEA, Project Management For India Design ID, Styling For Elle Decor India, And Serving As Design Director For An International Fragrance House, Where She Led Projects Ranging From Exhibition And Office Design To Branding, Packaging, And Visual Communications.
In 2026, She Founded ASB Paris, A Creative Studio Specializing In Interior Concepts, Event Design, Styling, Table scapes, And Spatial Experiences For Brands And Private Clients. Alongside The Studio, She Launched ASB Topics, Essays Dedicated To Exploring Design, Culture, And Contemporary Aesthetics Through Research And Conversation. Her Work Is Driven By A Deep Interest In Design, Culture, And The Ways In Which Thoughtfully Crafted Environments Can Create Meaningful Connections And Memorable Experiences.
Our scenography work includes concept development, renderings, plans, and mood boards. In interior design, we offer material boards, plans, and detailed renders.
We specialize in scenography, interior concepts, event styling and campaign styling, and the design of branded objects.
Our styling services cover interior styling, table scapes, campaign and event styling. We also design bespoke artifacts, invitations, and lifestyle objects.
Ready to bring your vision to life?
Feel free to contact us via email or fill out our contact form to discuss the details for your upcoming event. My team and I are excited to work with you and turn your ideas into an exceptional experience!